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Website hosting, design and development. Search Engine Optimisation. Email Marketing and Social Media Campaigns.

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Website Design

Planting Solutions Ltd. specialise in Content Managed Websites. These are websites that you can manage yourself with a little bit of training from us. You can add your own articles or blog entries (with images and video) and manage your own e-commerce shop.

As standard we use the incredibly popular Joomla! Content Management System as the basis for your website. Sites can be as simple as a splash page with an enquiry form or a complete brochure/catalogue site with e-commerce. Some of our projects have included:

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Website Hosting

Our web hosting plans are perfect for websites of all sizes, so whether you're building your first website, looking for powerful and flexible web hosting without limits, or advanced ecommerce hosting, we have a solution to make your website a success.

Managing your website is easy with our advanced web hosting control panel. Amongst other benefits, this allows you to set up and control your own email accounts for your business simply and easily.

Our plans are all fully upgradable and can grow in features and complexity to match your business needs.

Starting from just £60.00 per year (including a host of high-end premium features too), we can help to save your business some serious money with our hosting plans.

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Social Media

Social media marketing refers to the process of gaining website traffic or attention through social media sites. Every business should be using this as part of it's marketing and business growth portfolio.

Twitter

Twitter allows companies to promote products on an individual level. The use of a product can be explained in short messages that followers are more likely to read. These messages appear on followers’ home pages. Messages can link to the product’s website, Facebook profile, photos, videos, etc. This link provides followers the opportunity to spend more time interacting with the product online. This interaction can create a loyal connection between product and individual and can also lead to larger advertising opportunities. Twitter promotes a product in real-time and brings customers in.

Facebook

Facebook profiles are more detailed than Twitter. They allow a product to provide videos, photos, and longer descriptions. Videos can show when a product can be used as well as how to use it. These also can include testimonials as other followers can comment on the product pages for others to see. Facebook can link back to the product’s Twitter page as well as send out event reminders. Facebook promotes a product in real-time and brings customers in. As marketers see more value in social media marketing, advertisers continue to increase sequential ad spend in social by 25%. Strategies to extend the reach with Sponsored Stories and acquire new fans with Facebook ads contribute to an uptick in spending across the site. The study attributes 84% of "engagement" or clicks to Likes that link back to Facebook advertising. Today, brands increase fan counts on average of 9% monthly, increasing their fan base by two-times the amount annually.

Blogs

Everyday there are more reasons for companies to use blogging platforms to their social media repertoire. Platforms like LinkedIn creates an environment for companies and clients to connect online. Companies that recognise the need for information, originality, and accessibility employ blogs to make their products popular and unique, and ultimately reach out to consumers who are privy to social media. Blogs allow a product or company to provide longer descriptions of products or services. The longer description can include reasoning and uses. It can include testimonials and can link to and from Facebook, Twitter and many social network and blog pages. Blogs can be updated frequently and are promotional techniques for keeping customers. Other promotional uses are acquiring followers and subscribers and direct them to your social network pages. In a similar fashion, online communities benefit businesses because they enable them to reach the clients of other businesses using the platform. These online environments can be accessed by virtually anyone; therefore consumers are invited to be a part of the creative process.

LinkedIn

LinkedIn, being a professional business-related networking site, allows companies to create professional profiles for themselves as well as their business to network and meet others. Through the use of widgets, members can promote their various social networking activities, such as Twitter stream or blog entries of their product pages, onto their LinkedIn profile page. LinkedIn provides its members the opportunity to generate sales leads and business partners. Members can use “Company Pages” similar to Facebook pages to create an area that will allow business owners to promote their products or services and be able to interact with their customers.

YouTube

YouTube is another popular avenue; advertisements are done in a way to suit the target audience. The type of language used in the commercials and the ideas used to promote the product reflect the audience's style and taste. Also, the ads on this platform are usually in sync with the content of the video requested, this is another advantage YouTube brings for advertisers. Certain ads are presented with certain videos since the content is relevant. Promotional opportunities such as sponsoring a video is also possible on YouTube, for example, a user who searches for a YouTube video on dog training may be presented with a sponsored video from a dog toy company in results along with other videos. Youtube is also known for its viral nature that eventually allow marketers to promote their product for free.

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Email Marketing

Planting Solutions Ltd. offer specialised email marketing solutions for our clients.

Every business should have an email marketing system as part of their overall business growth and marketing campaign. Very easy to set up with our help, an email marketing system can be as simple as sending out a monthly newsletter to a system that intelligently interacts with your clients' purchases, enquiries and requirements.

Talk to us for further information, solutions range from absolutely FREE!

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Search Engine Optimisation

Planting Solutions Ltd. offer expert search engine optimisation (SEO) services to clients who host their web sites with us.

SEO invloves first optimising your website to follow correct guidelines and to be 'right' for the major search engines based on your sales objectives. Detailed analysis of keyword search terms for your industry and products or services then allows us to enhance the position of your website in the seasrch engine rankings.

Regular additions and changes to your web site pages increases site rankings, as does the publication of regular articles or news items.

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